Sunday, 11 August 2013

Fonterra recalls 39 MT of milk, Court of Appeal banned adverts

New Zealand dairy giant Fonterra, which is locked in a battle with Sri Lankan heath officials over allegations of contaminated milk powder, has recalled 39 metric tons of milk powder belonging to two batches as an attempt to ease fears, CeyNews reported. Following the directive by the Food Advisory Committee of the Health Ministry, Anchor One Plus (Batch no.107610163) and Anchor Full Cream Milk Powder (batch no.0605C0883) batches distributed in March have been removed from stores. Meanwhile, Sri Lanka’s court of appeal issued an order  to prevent Fonterra Brands Lanka (Pvt) Ltd  from publishing any advertisements in the “manner and style deceiving the consumers and public that the products imported by them are 100% perfect.”

Anchor Full Cream and One Plus Milk Powder
However, Sri Lanka’s health ministry initially claimed that they had not found any traces of DCD in milk samples they had sent to Thailand for testing.  Fonterra has countered the claim and insisted that independent laboratory tests have confirmed that there have been no DCD detected in milk products distributed in Sri Lanka and is willing to work with ITI to correct its test results. The company is adamant that while DCD has never been a food safety risk, since June 1, 2013, every single batch of Fonterra product entering Sri Lanka has been tested for DCD, using methods specified by the Sri Lankan health ministry.

Fonterra, which is the world’s largest dairy exporter, has been accused of having dicyandiamide (DCD) in its milk power, a chemical used in fertilizers to prevent them from soaking into rivers, which can be toxic in large amounts. Fonterra has a large footprint in Sri Lanka with 65% market share that climbs to 76% when yoghurt is included. The company, which operates both a powder and liquid plant in the island, has pledged to recall the milk but insists that it was done as a conciliatory measure to reduce panic and work with government health authorities and is emphatic that the stock does not contain DCD.

As many as 202 tests carried out on Fonterra branded products by independent and internationally recognised testing laboratories, AsureQuality and the Cawthron Institute show no traces of DCD. “Fonterra takes its responsibility on safety and quality very seriously. That is our top concern and we are dedicated to being completely transparent with you and the public of Sri Lanka on matters of food quality and safety, “Fonterra Brands Sri Lanka managing director Leon Clement told media. He pointed out that there is widespread “confusion” among the public at the moment and panic that all products are impacted by this recall and stressed that this directive is limited to two selected batches and the rest of Fonterra products are unaffected and safe for consumption.

Pressured by doctors and the New Zealand government’s botulism alert, which was issued over the weekend resulting in China and Russia recalling milk products from that country, health ministry officials on Thursday decided to suspend sales of all milk products imported from New Zealand, particularly those from Fonterra. Maldives has also pulled Fonterra products off shelves, media reported.

Responding to a question, Clement stated that the company is yet to calculate its losses from the DCD and botulism scare but it could run to tens of millions given its high presence in the local market. According to the Fonterra website, its powder plant in Colombo’s outskirts packs 475,000 packs of milk each day and blends 5270 metric tonnes of milk powder every month. Its liquid counterpart processors half a million yoghurt cups a day producing 10,370 tonnes of cultured products, 850 tonnes of pasteurszed milk and 2,460 tonnes of UHT products every year. Some of the liquid dairy is procured from 4,000 odd local farmers. Fonterra is New Zealand’s largest company with revenues of around $16.8bn, with 90% of the milk collected being exported around the world.